FujiFilmProduct Configurator

Sales Apps & Tools

FujiFilm manufacture some of the most technically advanced and customisable printers in the world. In order to better enable its European sales teams and partners to configure solutions to customer needs it engaged the Bridge team. Through a series of workshops, we were able to understand the typical conversational structure of sales meetings and build an application experience to support it. The application guides both the sales rep and customer through a series of highly visual configuration stages to an end point whereby a tailored proposal is output and instantly shared. A streamlined and highly interactive journey helps to bring simplicity and ease to what had historically been a complex and drawn-out process.

Our ability to deliver more complex product configurators and other bespoke apps is a critical part of our proposition. The Bridge team, through their robust and thorough processes and undoubted technical capability, have helped us create a significant step forward in this area and ultimately are helping our sales teams deliver a better customer experience.

Graham Leeson, Head of Communications & Sales Enablement, Europe